Oh Ireland, the hypocrisy of your nudity values is laughable.

Miss Bikini Ireland contestants 2015
Today, the images of women waving their bikini tops in the air have incensed the moral classes: “It’s outrageous, it’s tacky and it’s demeaning to women.”

None of these women look like they’re being beaten with a stick to strip. If anything, they all look quite comfortable and confident in their poses. And herein lies the double standards.

If an unknown woman strips in a bid to boost her profile and she is labelled desperate. Yet, when a top model or actress loses her bra in the confines of a glamorous photographer’s studio, it’s considered art. Where’s the logic?
Amanda Brunker (left) and Big Brother housemate Sarah Greenwood posing for Miss Bikini Ireland
People will argue how horrid it was to have these women standing in Harcourt Street half naked - a place I would argue already sees plenty of nudity most nights of the week (that’s for another day’s work).

There isn’t a supermodel on the planet that hasn’t been photographed in the buff including Madonna, Kate Moss and Naomi Campbell.

But it must be noted that these Miss Bikini Ireland hopefuls were semi-nudes with a purpose.

While they weren’t defending themselves from attacking seagulls with their bikini tops, nor were they simply too warm. Rather, they were trying to highlight breast cancer awareness month, according to organisers. How thoughtful of them.

I don’t personally see a great connection between these half naked women and raising awareness on the importance of checking your breasts.

What I do see though is a bold PR stunt that worked. This competition has been going for a few years now and I’ve only ever seen them published in publications where they have been mocked, largely due to the pageant’s title.

Either way, I don’t see why these Harcourt heroes as any more or less than any other model out there. Modelling sometimes requires taking off your clothes – whether it’s a bikini photocall on Grafton Street or a nude artsy photoshoot with JürgenTeller.

I admit, the concept is fairly tacky. But the Miss Bikini Ireland competitors have achieved their goal of gaining press attention and I predict are very happy with the results after causing such a stir online.

In reality, the best part of this photoshoot is seeing a person falling off their bike in the background and a blonde woman posing in front of an oncoming LUAS.

I have no doubt it will become, at least in a small way, iconic.
Big brother Housemate Sarah Greenwood joins Miss Bikini Ireland 2015 hopefuls on Harcourt Street who show support for "Free the Tats" Breast Cancer Awareness Day by removing their bras!

Oh Ireland, the hypocrisy of your nudity values is laughable.

Miss Bikini Ireland contestants 2015
Today, the images of women waving their bikini tops in the air have incensed the moral classes: “It’s outrageous, it’s tacky and it’s demeaning to women.”

None of these women look like they’re being beaten with a stick to strip. If anything, they all look quite comfortable and confident in their poses. And herein lies the double standards.

If an unknown woman strips in a bid to boost her profile and she is labelled desperate. Yet, when a top model or actress loses her bra in the confines of a glamorous photographer’s studio, it’s considered art. Where’s the logic?
Amanda Brunker (left) and Big Brother housemate Sarah Greenwood posing for Miss Bikini Ireland
People will argue how horrid it was to have these women standing in Harcourt Street half naked - a place I would argue already sees plenty of nudity most nights of the week (that’s for another day’s work).

There isn’t a supermodel on the planet that hasn’t been photographed in the buff including Madonna, Kate Moss and Naomi Campbell.

But it must be noted that these Miss Bikini Ireland hopefuls were semi-nudes with a purpose.

While they weren’t defending themselves from attacking seagulls with their bikini tops, nor were they simply too warm. Rather, they were trying to highlight breast cancer awareness month, according to organisers. How thoughtful of them.

I don’t personally see a great connection between these half naked women and raising awareness on the importance of checking your breasts.

What I do see though is a bold PR stunt that worked. This competition has been going for a few years now and I’ve only ever seen them published in publications where they have been mocked, largely due to the pageant’s title.

Either way, I don’t see why these Harcourt heroes as any more or less than any other model out there. Modelling sometimes requires taking off your clothes – whether it’s a bikini photocall on Grafton Street or a nude artsy photoshoot with JürgenTeller.

I admit, the concept is fairly tacky. But the Miss Bikini Ireland competitors have achieved their goal of gaining press attention and I predict are very happy with the results after causing such a stir online.

In reality, the best part of this photoshoot is seeing a person falling off their bike in the background and a blonde woman posing in front of an oncoming LUAS.

I have no doubt it will become, at least in a small way, iconic.
Big brother Housemate Sarah Greenwood joins Miss Bikini Ireland 2015 hopefuls on Harcourt Street who show support for "Free the Tats" Breast Cancer Awareness Day by removing their bras!